Which Is The Best Niche Category?
Though you can always find a successful niche in either category, they’re not all created equal.
For example, passion and lifestyle niches have an edge because they inherently have a strong community, which is a marketing opportunity that can be leveraged on social media platforms.
Additionally, you’ll tend to find less “experts” and more “bloggers” in these categories, which makes outreach (and link building) so much easier.
Actionable Steps For Finding a Niche
Let’s move away from the theory and give you some actionable steps when it comes to actually choosing your fist niche.
Step 1.. Make a List
Write down a list of niches that your passionate about or spark your interest. You can do this by using websites or directories such as Dmoz, Alltop and Reddit. At this stage, the only factor you should consider is whether you have an interest in that niche.
Step 2.. Eliminate Niches
Run your list through the niche criteria, and cross off any that aren’t aligned with your passion or interest.
Step 3.. Research
For the remaining niches, you need to actually go out and research the the niche. That means looking at keywords, evaluating commercial, and identifying monetization opportunities.
An Example Of A Niche
Now we’ve broken down the process, let’s put it into context by looking at a niche that falls into a possible interest… Outdoors.
First of all, it’s a passion or a lifestyle niche so we know it’s one that many people get excited about.
It’s a market that has an endless amount of products to sell, whether that’s through Amazon or private affiliate programs.
A good chunk of those products are also high-ticket items like tents, camping gear, fishing, boating, and kayaks, so you can expect a healthy commission on sales.
It’s a fairly broad niche with a huge number of topics and plenty of low difficulty keywords to target, which also makes content creation and link building a breeze.
To top it off, your research also may reveal a TON of other outdoors sites.
Example Of Another Niche
A huge market is Weight Loss. Hundreds if not thousands of searches are made every hour, every day and every month on Weight Loss.
However Weight Loss is a broad keyword. Google Weight Loss and you will find about 2,890,000,000 results. This is way too broad for you to have any credible response.
It’s a good niche but you need to be more specific. This applies to any niche.
How about Making Money On The Internet?
Google this and you will get: About 2,130,000,000 results. Again way too broad.
This can be narrowed by Googling “Making Money On The Internet From Home.” Again way too broad…About 1,820,000,000 results.
These are mistake many Internet marketers make when looking for a niche.
In these example you need create a long-tail keyword. For example, instead of Weight Loss, something like “How To Loose Weight For Women Over 50.” would be much better and more direct for search engine. “How To Make Money Online With Bird Cages” is now narrowing down peoples searches.
This is time consuming but well worth the time to find a good niche.
For further reading, on choosing a niche and SEO read the article called: Learn How To Use SEO Keywords For Better Results
Discouraged? Finding a good keyword that will rank on Google can be much easier when you use tools designed to find keywords. One such tool is Jaxxy.
Jaaxy
Jaaxy is the industry’s only keyword and research platform that was developed by affiliate marketers FOR affiliate marketers. There are an incredible number of hands on processes that are very time consuming when it comes to your business. Keyword and competition research can now be a breeze!
With Jaaxy you are getting the most advanced, yet useful platform in the world for managing all aspects of keyword, website, competition, and market research.
I highly recommend Jaaxy as your keyword tool.
Click here to see Jaaxy for yourself
What’s crucial to you is that choosing the right keywords, and knowing how to find them, can transform your business and turn your small blog into a money making machine.
Jaaxy is great for newbies because it removes the fluff and delivers only the useful and actionable data.
With Jaaxy, you know from the start exactly what keyword to target for the best search optimization, and whether you can or can’t rank.
Jaaxy is not just a keyword tool but a whole suite of tools needed for successful online marketing.
Jaaxy is a great tool for anyone looking to produce a lot of content. It serves up massive amounts of unique keywords even better than some more well known tools.
Grab-a-hold of Jaaxy, I’m sure you will like it.
Finally
As mentioned: Choosing a Niche in your research, or what I like calling it “Market Discovery” is arguably one of the most important steps when starting a new affiliate marketing site. The likelihood of creating a successful site depends heavily on your ability to choose a niche that “checks” √ all the right boxes.
When looking for a niche you need to look at:
- What is the market size?
- Is the market stable or a fad
- Can the niche be profitable?
- Is the niche a passion or of some interest?
- Is the niche a single product or are there other associated products?
- Finding the right niche does require a lot of work, a lot of time, a lot of effort, but at the same time, you should have gathered enough information to make the correct decision.
To help you in choosing a niche a great SEO Tool is Jaxxy.
Niche research, “Market Discovery” is essentially about looking at different markets, what the public is looking for, can it make money, is it a fad or here today gone tomorrow and does it fit in my personal interest.
